Definition

A word or phrase preceded by the '#' symbol, used to categorize content and increase its visibility in LinkedIn searches and feeds.

Hashtags help users find content related to specific topics and allow you to signal to LinkedIn what kind of content you are interested in.

Usage

Incorporate relevant hashtags into your posts to enhance their discoverability, reach a wider audience, and follow topics of interest.

Tips

• Use relevant hashtags: Choose hashtags that are specific to your content and target audience.
• Research popular hashtags: Identify trending hashtags in your industry to increase your visibility.
• Create your own hashtag: Develop a unique hashtag for your brand or campaign to track engagement.